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CENDORI

Intelligent lead conversion

More than leads.More booked opportunities.

Turn incoming enquiries into qualified sales conversations with tailored enquiry journeys, thoughtful follow-ups and streamlined appointment booking.

For established UK service businesses — kitchens, bathrooms, renovations and other high-value projects. Done-for-you implementation and ongoing management.

CENDORIEnquiries
Illustrative example

Lead · Fictional

Full kitchen renovation

Example homeowner · Leeds

Appointment booked
  1. New enquiry 09:14

    Enquiry received from website form

  2. Qualified 09:15

    Project details collected via enquiry journey

  3. Follow-up 09:42

    Tailored follow-up email sent

  4. Appointment booked 11:08

    Design consultation · Thu 10:00

Budget
£20,000–£40,000
Timeline
Within 1–3 months
Requirements
Design, installation
Source
Website enquiry
Fictional data for illustration only.

The gap after the click

Generating an enquiry is only the beginning.

Marketing creates interest. But turning that interest into a meaningful sales conversation takes more than a contact form.

Each enquiry needs to be captured, understood, responded to and progressed. When those steps live across inboxes, spreadsheets and memory, good opportunities can take longer to reach the right conversation than they need to.

A fragmented process

Common today
  • Basic form with name, email and a message
  • Enquiries spread across inboxes and tools
  • Follow-up depends on who's available
  • Little context before the first call
  • Hard to see what happened next

A connected journey

With Cendori
  • Tailored questions that reflect your projects
  • Every enquiry in one structured view
  • Timely, agreed follow-up for each enquiry
  • A clear summary before you make contact
  • Visibility from enquiry to appointment

How it works

One connected journey, from interest to appointment.

Four stages, designed around your business and managed by us.

See the full delivery process

Signature feature

Introducing the Intelligent Enquiry Journey.

A better first conversation starts before the sales call.

Each business gets a tailored enquiry experience that asks relevant, considerate questions — so your team has a clearer picture of every project before picking up the phone.

Try it as a homeowner contacting a fictional kitchen company. Your answers stay in your browser.

Explore the enquiry journey
HK

Hartwell Kitchens

Fictional company

Demonstration · nothing is sent

Step 1 of 4

What type of project are you planning?

What type of project are you planning?

Platform

The system behind every enquiry.

Modules we configure for each business, according to what it needs.

Branded enquiry pages

A tailored enquiry experience in your brand, asking the questions your team needs answered.

Shown in demo

Lead capture and management

Enquiries from supported sources arrive in one structured view, with context attached.

Pilot

Automated follow-up

Agreed, timely messages that acknowledge enquiries and keep conversations moving.

Pilot · configured per client

AI-assisted qualification

Help classifying replies and summarising enquiries for your team to review. People stay in control.

Planned

Appointment coordination

Suitable prospects can book with the right person, using your existing calendar where supported.

Pilot · via existing calendars

Performance reporting

Clear visibility of how enquiries progress, so the journey can be refined over time.

Planned

Previews are illustrative. “Planned” capabilities are in development and not yet available; “Pilot” capabilities are configured individually during early implementations.

Your existing setup

Built around your business, not the other way around.

We start by assessing your current setup, then recommend how to connect your website, lead forms, CRM and calendar where technically possible.

Every connection is assessed and tested for your specific tools before anything goes live. We use approved authorisation methods and never ask for passwords.

Assessed per client

Website

Link or embed your enquiry journey

Assessed per client

Lead forms

Bring existing form submissions together

Assessed per client

CRM

Pass structured enquiries to your system

Assessed per client

Calendar

Offer appointments from real availability

Done for you

We don't just give you software. We build the journey.

You won't be handed an empty dashboard. We implement, launch and manage the system with you.

  1. 01

    Discover

    We review how enquiries arrive and how your team responds today.

  2. 02

    Design

    We design a tailored enquiry journey around your sales process.

  3. 03

    Configure

    We configure the journey and connect the tools you approve.

  4. 04

    Test and launch

    We test every path end to end before going live.

  5. 05

    Monitor and refine

    We watch how it performs and refine it with you.

Who we work with

Built for businesses where every enquiry matters.

01

Kitchen and bathroom specialists

Considered purchases with design consultations, surveys and detailed quotes.

02

Renovation and extension businesses

Larger projects where scope, budget and timing shape every conversation.

03

Other high-value service providers

Businesses with recurring enquiries and a sales process worth getting right.

Suitability depends on your enquiry volume, sales process and current technology. We'll tell you honestly if we don't think it's the right fit.

Pilot programme

A more considered approach to converting enquiries.

We are currently speaking with suitable businesses about early pilot implementations of our lead conversion system.

Pilots are scoped individually, with clear objectives agreed at the start.

Discuss a pilot

Questions

Frequently asked.

Make more of the enquiries you already generate.

Let's explore your current enquiry process and whether a more connected journey could help.

Book a discovery call