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CENDORI

How it works

A managed service, from first conversation to continuous refinement.

We design, build and manage your enquiry journey. Your team stays focused on the conversations that matter.

Model

Done for you

We design, build and run it. No software for your team to learn.

Approach

Phase by phase

You review and approve each output before we continue.

Timing

Agreed up front

A realistic schedule is set during discovery, based on scope.

Support

Ongoing

Monitoring and refinement continue after launch.

Delivery process

Eight phases. One accountable team.

Each phase has a clear output you review before we move on.

  1. Phase 01

    Discovery

    A conversation about your business, your enquiry sources, your sales process and what a good opportunity looks like to you.

    Output — Shared understanding and goals

  2. Phase 02

    Process mapping

    We map how enquiries currently arrive, who handles them, how quickly and what happens next — including the gaps.

    Output — Current-state journey map

  3. Phase 03

    Enquiry journey design

    We draft the questions, wording, logic and follow-up for your tailored enquiry experience, in your brand and tone.

    Output — Journey design for your approval

  4. Phase 04

    Tool integration assessment

    We review your website, forms, CRM and calendar, and recommend what can be connected reliably and how.

    Output — Integration recommendation

  5. Phase 05

    Automation configuration

    We configure notifications, routing, follow-up and booking rules exactly as agreed with you.

    Output — Configured system in a test environment

  6. Phase 06

    Testing

    We test every path with sample data — never real customer data — and walk your team through it.

    Output — Tested journey and team walkthrough

  7. Phase 07

    Launch

    We go live in a controlled way and monitor closely through the first weeks.

    Output — Live enquiry journey

  8. Phase 08

    Monitoring and optimisation

    We review how enquiries progress, refine questions and follow-up, and keep everything running smoothly.

    Output — Regular reviews and improvements

Your part

What we'll need from you.

Not much — and nothing technical. We'll guide you through each item.

  • 01A walkthrough of how enquiries reach you and how your team responds
  • 02The questions you'd ideally ask before a first call
  • 03Brand guidelines, tone of voice and any existing copy
  • 04A list of the tools you use: website platform, forms, CRM, calendar
  • 05A named person who can review and approve decisions
  • 06Access granted through each tool's own secure authorisation, where supported

We never ask for passwords.

Where a tool supports it, we use its secure authorisation process or an approved integration method, so you stay in control and can revoke access at any time.

What you receive

Everything configured, documented and handed over clearly.

Exactly what's included is agreed during discovery, based on your process and tools.

Tailored enquiry journey

Branded questions and logic that reflect how you qualify projects.

Routing and rules

Enquiries reach the right person, with agreed criteria for prioritisation.

Follow-up sequences

Acknowledgements, reminders and helpful information, in your tone.

Booking flow

A simple path from enquiry to appointment, where your calendar supports it.

Progress visibility

A clear view of how enquiries move from first contact to booking.

Documentation

A plain-English record of how everything works and who to contact.

Who does what

Clear responsibilities on both sides.

Cendori Works

What we handle

  • Journey design, wording and logic
  • Configuration of notifications, follow-up and booking
  • Testing with sample data
  • Launch, monitoring and refinement
  • Keeping you informed at every phase

Your team

What you handle

  • Sharing how you work today
  • Reviewing and approving each phase
  • Authorising access to your tools
  • Responding to the enquiries we help bring in

After launch

Launch is the start, not the finish.

Enquiry journeys improve with real use. We stay involved so yours keeps getting sharper.

  1. 01

    Early monitoring

    We watch the first weeks closely and fix anything that doesn't behave as expected.

  2. 02

    Regular reviews

    We look at how enquiries progress and where people drop off.

  3. 03

    Refinement

    Questions, wording and follow-up are adjusted based on what we learn.

  4. 04

    Changes as you grow

    New services, team members or tools can be added to the journey.

Make more of the enquiries you already generate.

Let's explore your current enquiry process and whether a more connected journey could help.

Book a discovery call